Transform your Content Collaboration

For better collaboration in topic and editorial planning and social media management. Take care of the planning, creation, distribution and analysis of all your topics and content with a central content collaboration platform – clear, transparent and efficient.

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These and many other companies use dirico successfully:

Higher demands on communicators

Never before has it been so easy to communicate. And at the same time never so difficult. The messages sent compete with a variety of other content from individuals, companies and organizations. This is particularly evident in social media. The challenges for marketing and corporate communications are immense: more content must be prepared for more channels in less time. However, there are often a few barriers to overcome.

Missing structure

Unclear roles, responsibilities and processes prevent professional work.

No transparency

An overview of all communication measures, projects and tasks is missing. Departments and locations rarely work together.

Little efficiency

A lack of structures and intransparency leads to duplication of work and extensive coordination.

Our response to the change

In this video we answer the most important questions regarding our content collaboration platform:

What challenges do communications and marketing teams face?
How can they solve their problems?
Which use cases does dirico cover?
For whom is dirico suitable?
What functions does dirico have?
How does dirico improve the work in marketing and corporate communications?

No more chaos

Time-consuming content production has no effect if the messages it contains do not reach the target groups. For this to succeed in the future, a transformation in the cooperation between marketing and communication teams is required. First and foremost, this transformation takes place on an organizational level and in the minds of the employees*. In addition, they need a digital platform that is precisely tailored to the above-mentioned requirements. This is how the challenges can be mastered.

Dissolve silos
Coordinate topics, content and channels
Manage resources efficiently
Enable worldwide collaboration

Uniting topic & editorial planning with social media management

Our content collaboration platform follows a holistic approach. It has functions for all tasks and processes in the content cycle. From strategy and planning to content production, distribution and analysis to community management.

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Content Strategy

Without a strategy, even the best content is ineffective. That's why you can store all the important parameters from your communication strategy in dirico.

Ideas

At dirico, an extensive idea management system awaits you. The integrated newsfeed reader helps you to identify relevant feeds.

Content

Plan and create all your communication activities in one place: from press releases to Facebook and Instagram posts to Pinterest pins and regular newsletters.

Calendar

The editorial calendar is at the heart of dirico and ensures that you always have an overview of all topics, events, content and tasks.

Topics

A thematic focus in communication or the next advertising campaign - the Topic module makes planning clear and transparent. Create briefings and store ideas, content, events and media.

Digital Asset Management

dirico's Digital Asset Management (DAM) works like a separate cloud. It enables you to store all relevant files in a clearly arranged manner.

Analytics

Use the data from dirico's Analytics module for controlling, reporting and as a basis for strategic decisions.

Dialog

Your central inbox for Facebook, Twitter, YouTube, LinkedIn, Instagram and Google My Business. Respond immediately to messages, comments and ratings. This is how community management works nowadays.

dirico in action

Use Cases

As a holistic platform for marketing and corporate communications, dirico covers all important tasks from these corporate divisions.

Users

From press spokesperson to community manager - find out how dirico supports you in your position.

Fields of Application

SMEs, agencies, public authorities, NGOs, chain stores and global corporations: from manageable to highly complex, dirico is suitable for a wide range of applications.

„With dirico we translate our strategic topic planning into efficient editorial processes. The platform creates transparency and facilitates teamwork. This allows us to maintain an overview at all times and communicate across topics and channels with one voice.“

Dominik Heck
Team Leader Newsroom
Verband der Privaten Krankenversicherung

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„The coordination between marketing and corporate communications has become much more efficient. Both departments can see at any time when which measures are planned by the other department. This saves an enormous amount of time. Community management is now also much easier to handle – especially during on-call duty in the evening and on weekends.“

Josephine Sönnichsen & Claudia Anke
Social Media
enviaM Group

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„dirico enables us to map and coordinate all our social media activities centrally via one platform. Since the entire team has insight into the editorial plan, transparency is provided at all times and individual colleagues can contribute optimally. What we particularly appreciate about dirico is the great customer support, which always responds very quickly and competently to our requests.“

Laura Pfeffer
Social Media Manager
Volksbank eG Schwarzwald Baar Hegau

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„Without dirico, we would not be able to centrally manage the social media activities for our 94 locations with a small team. We can play out our content in a targeted and automated way across all our channels. In addition, we have community management under control at all times and can react immediately to all news, comments and ratings.“

Philipp Hohn
Social Media Manager
ROFU Kinderland

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„We especially appreciate dirico’s collaborative functions, which support us in the planning, creation and publication of social media content sustainably and efficiently. We can always rely on a competent contact person to whom we have a direct telephone line.“

Jennifer Bonauer
Senior Social Media Manager & Consultant
Namics – A Merkle Company

View case study

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Case Study

Union Investment EN

One of the biggest financial services providers in Germany redesigned its content strategy and implemented this process technologically with dirico.

Case Study

enviaM

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Everything you need to know to successfully get started with Pinterest.

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ROFU Kinderland

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Social Media Crisis Management

Tips on Social Media Crisis Management by Talkwalker and dirico.

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Editorial Lead Nurturing

How to achieve better click rates in e-mail marketing with topic-centered editorial planning

Cover der sechsten Ausgabe des Magazins Corporate Newsroom

Corporate Newsroom #6

How companies master the change in marketing and communications

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Virginia Bruhn im Büro zusammen mit Ihrem Hund

Die Entwickler von dirico beim Programmieren

Get to know our team

Over 60 members have joined the dirico team. From the 18-member development department to support and financial accounting – together we all work passionately to develop the best content collaboration platform on the market. Take a look behind the scenes, get to know the different departments and the people behind them.

The people behind dirico Check jobs

Team Konferenz im Besprechungsraum von dirico

We are a “Great Place To Work”

Our team gives us an excellent rating

In 2021 dirico was awarded as one of the best employers in the information and communications technology industry by Great Place To Work, a German research and consulting network. The award is based on an anonymous and representative survey among our employees. Topics such as trust in managers, team spirit, fairness, appreciation, respect and identification with the company were surveyed. The outstanding ratings of our employees make us proud and grateful!

Banner des Deloitte Technology Fast 50 Awards

Awarded

We’re one of the fastest growing tech companies in Germany

247GRAD Labs, the company behind dirico, is one of the growth champions in the German tech industry. This was confirmed by the renowned auditing company Deloitte two years in a row. At the Deloitte Technology Fast 50 Awards 2020 and 2021 we came in 15th respectively 22nd place.

Convince yourself of dirico

With the free 14-day trial license you can discover all the features of our platform. On request, we will accompany you personally and show you what you can achieve with dirico.

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