For better collaboration in topic and editorial planning and social media management. Take care of the planning, creation, distribution and analysis of all your topics and content with a central content collaboration platform – clear, transparent and efficient.
These and many other companies use dirico successfully:
Higher demands on communicators
Never before has it been so easy to communicate. And at the same time never so difficult. The messages sent compete with a variety of other content from individuals, companies and organizations. This is particularly evident in social media. The challenges for marketing and corporate communications are immense: more content must be prepared for more channels in less time. However, there are often a few barriers to overcome.
Unclear roles, responsibilities and processes prevent professional work.
An overview of all communication measures, projects and tasks is missing. Departments and locations rarely work together.
A lack of structures and intransparency leads to duplication of work and extensive coordination.
No more chaos
Time-consuming content production has no effect if the messages it contains do not reach the target groups. For this to succeed in the future, a transformation in the cooperation between marketing and communication teams is required. First and foremost, this transformation takes place on an organizational level and in the minds of the employees*. In addition, they need a digital platform that is precisely tailored to the above-mentioned requirements. This is how the challenges can be mastered.
Coordinate topics, content and channels
Manage resources efficiently
Enable worldwide collaboration
Uniting topic & editorial planning with social media management
Our content collaboration platform follows a holistic approach. It has functions for all tasks and processes in the content cycle. From strategy and planning to content production, distribution and analysis to community management.
„With dirico we translate our strategic topic planning into efficient editorial processes. The platform creates transparency and facilitates teamwork. This allows us to maintain an overview at all times and communicate across topics and channels with one voice.“
Team Leader Newsroom
Verband der Privaten Krankenversicherung
„The coordination between marketing and corporate communications has become much more efficient. Both departments can see at any time when which measures are planned by the other department. This saves an enormous amount of time. Community management is now also much easier to handle – especially during on-call duty in the evening and on weekends.“
Josephine Sönnichsen & Claudia Anke
„dirico enables us to map and coordinate all our social media activities centrally via one platform. Since the entire team has insight into the editorial plan, transparency is provided at all times and individual colleagues can contribute optimally. What we particularly appreciate about dirico is the great customer support, which always responds very quickly and competently to our requests.“
Social Media Manager
Volksbank eG Schwarzwald Baar Hegau
„Without dirico, we would not be able to centrally manage the social media activities for our 94 locations with a small team. We can play out our content in a targeted and automated way across all our channels. In addition, we have community management under control at all times and can react immediately to all news, comments and ratings.“
„We especially appreciate dirico’s collaborative functions, which support us in the planning, creation and publication of social media content sustainably and efficiently. We can always rely on a competent contact person to whom we have a direct telephone line.“
Senior Social Media Manager & Consultant
Namics – A Merkle Company
Over 60 members have joined the dirico team. From the 18-member development department to support and financial accounting – together we all work passionately to develop the best content collaboration platform on the market. Take a look behind the scenes, get to know the different departments and the people behind them.