Case Study

Volksbank eG

From single players who operate many small isolated applications to a team that works together in a central, transparent platform: the marketing department of Volksbank eG.

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Corporate Newsroom

How companies master
their communication challenges

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Die erste Ausgabe des Corporate Newsroom Magazins

Cover der ersten Corporate Newsroom Magazin Ausgabe

All newsroom, or what?

The world of communication is constantly changing. Through the Internet, mobile and social media. Customers today are not just consumers – they are connected and want to be heard, taken seriously and understood. For many companies this is a hard truth, because they are not sufficiently prepared for this challenge.

The main reason for this are teams, processes and tools that think and act in silos. The transformation to a newsroom is one way that communications departments can meet this challenge.